Genuine innovation, ‘made in Italy’ style and a rich history – a heady combination

Sgaravatti is an innovative, dynamic home and garden décor company based in the Veneto region of north-east Italy. We have a long history.   Following more than two centuries of international success in the nursery and floriculture sector, in 2004 Sgaravatti turned its attention to the humble flower pot and plant/garden accessories.   The challenge was to create a range of unique, world-first products that would champion ‘made in Italy’ design and quality, and appeal to plant lovers everywhere.  Sgaravatti Trend was born.   Design and innovation are at the heart of our company. We are constantly exploring new ideas and developing products that customers tell us they really like.  Our product development team combines a strong appreciation for nature with keen design talent and the result is products that are growing in popularity world-wide. Nature lovers at heart, our 100% Made in Italy range all aim to highlight the beauty of plants while respecting the environment.

  • First came ‘Iris’, our textile pot cover.  The trendy ‘pot pullover’ transforms the humble brown flower pot into a trend statement.  Made in Italy textiles are famous the world over so to us it seemed a natural extension.  Customers love them.
  • Next came ‘Fashion Plants’: elegantly-wrapped plants, a perfect gift choice.
  • Then ‘Kit Semina’ (Seed Kit) and ‘Serra Magica’ (‘Magic Greenhouse’) – both designed for use in the garden: the kits include soil, seeds and a germinator. Suddenly home gardening was easy and fun, especially for city dwellers.
  • Then KalaMitica followed. A world first and truly unique, this Magnetic Pot continues to be the best reflection yet of Sgaravatti Trend values of innovation, style and quality. With a patented design, and 100% production here in Italy, KalaMitica is enjoying great success, selling in more than fifteen countries so far.  KalaMitica magnetic plant pots, with our wall frames cleverly add the vertical dimension to arranging flowers and greenery in the home. Why have pots and vases taking up room on furniture and working tops, when integrated magnets mean you can hang them on the wall? Genius, even though we say it ourselves!

We regularly take part in trade garden shows in continental Europe like SPOGA GAFA in Cologne, Germany and in 2014 launched in the UK at the GLEE fair in Birmingham.  Every year we have new products to show.

And what’s next? We are working on more genuine innovations to complement your home and garden, so watch this space.